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How to Build a Social Media Content Strategy Like a Pro: Here are the Biggest Secrets

Jen Drumm   •   May 19, 2017   •   0 Comment

Are you reaching the right prospects? Are you spreading the news about your business? If so, congratulations! You have a well-functioning social media marketing strategy. If the answer is negative, chances are that you haven’t mastered the science of social media content creation yet. Building a social media content strategy is the key to reaching […]

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It’s Not Too Early to Start Planning Your Summer Promotion!

Jen Drumm   •   May 09, 2017   •   0 Comment

  While it might seem like Spring just got here, Summertime is right around the corner – and so is your chance to run a fun and engaging summer contest or sweepstakes! The good news is, Binkd has everything you need to plan, produce and manage your campaign so you can be live in no time! And if […]

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3 Major SEO Opportunities in 2017

Jen Drumm   •   May 03, 2017   •   0 Comment

  Every year, SEO (search engine optimization) presents different and better opportunities for businesses compared to the previous one. There are almost always algorithm changes being implemented for better results. Similarly, the strategies for better ranking are ever dynamic. If you are not privy to the latest SEO trends and therefore fail to take advantage […]

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6 Strategies for Syncing Your PR, Social, Blog & Paid Editorial Calendars

Jen Drumm   •   January 04, 2017   •   0 Comment

  Creating a content strategy for various channels can be extremely complicated, with dozens of moving pieces. From finding content to curate on social media, to managing guest bloggers, to coordinating freelance or in-house writers to working with designers and video editors to create visual assets – it’s a lot to coordinate and manage! Creating […]

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8 Digital Marketing Tools That Will Help You Turn 2017 Into Your Most Productive Year

Jen Drumm   •   December 19, 2016   •   0 Comment

In December, if you snooze you lose. While some might be filling up on cookies and chugging down the eggnog, others are preparing for the year ahead. Smart marketers and entrepreneurs use this time for business planning. They lay out their entire year; or at the very least, the first quarter. They settle on initiatives […]

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101 on Advertising Your Business on Social Media

Jen Drumm   •   December 07, 2016   •   0 Comment

  Whether you’re starting a new business or you want to expand the one you’re already running, there’s no better way to do that than having a good representation on social media channels.   However, having a good and noticeable presence isn’t as easy as it was some years ago, and there’s a lot to […]

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Video Campaigns for Start-Ups: 5 Secrets to Get Your Brand Noticed and Your Revenue Up

Jen Drumm   •   November 28, 2016   •   0 Comment

If you want to get your brand noticed and increase your profitability, then you might be wondering what steps will help you reach your goal. When your potential customers have many distractions, it can be difficult to keep their attention. More and more these days, we are seeing business owners start to use video campaigns […]

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Five Common Pitfalls of Promoting Your Business On Twitter (and how to avoid them!)

Jen Drumm   •   November 15, 2016   •   0 Comment

Social platforms are just a door from the brand to the client when it comes to business. Many companies make the faulty assumption that once you create a professional profile, all your other social strategies will follow. However, these platforms are not favoring any party, and all the success must be the responsibility of the […]

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5 Tips for Building a Social Content Calendar

Jen Drumm   •   November 07, 2016   •   0 Comment

    Efficiency is key when producing social content for your business. With 78% of U.S. Americans having a social media profile in 2016 (and this number growing), your brand identity is reliant on the platforms you post on. What you post on Facebook, Instagram, Twitter etc… is a representation of what your company is […]

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A Helpful Holiday Promotion Checklist from the Binkd Team

Jen Drumm   •   November 01, 2016   •   0 Comment

Getting ready for (and making the most of) the Holiday season can be a daunting task for any brand. There’s so much ‘noise’ out there when it comes to Holiday messaging, and figuring out a way to stand out from the clutter can be overwhelming. The good news is, one of the easiest and most […]

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