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6 Strategies for Syncing Your PR, Social, Blog & Paid Editorial Calendars

Jen Drumm   •   January 04, 2017   •   0 Comment

  Creating a content strategy for various channels can be extremely complicated, with dozens of moving pieces. From finding content to curate on social media, to managing guest bloggers, to coordinating freelance or in-house writers to working with designers and video editors to create visual assets – it’s a lot to coordinate and manage! Creating […]

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8 Digital Marketing Tools That Will Help You Turn 2017 Into Your Most Productive Year

Jen Drumm   •   December 19, 2016   •   0 Comment

In December, if you snooze you lose. While some might be filling up on cookies and chugging down the eggnog, others are preparing for the year ahead. Smart marketers and entrepreneurs use this time for business planning. They lay out their entire year; or at the very least, the first quarter. They settle on initiatives […]

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101 on Advertising Your Business on Social Media

Jen Drumm   •   December 07, 2016   •   0 Comment

  Whether you’re starting a new business or you want to expand the one you’re already running, there’s no better way to do that than having a good representation on social media channels.   However, having a good and noticeable presence isn’t as easy as it was some years ago, and there’s a lot to […]

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Video Campaigns for Start-Ups: 5 Secrets to Get Your Brand Noticed and Your Revenue Up

Jen Drumm   •   November 28, 2016   •   0 Comment

If you want to get your brand noticed and increase your profitability, then you might be wondering what steps will help you reach your goal. When your potential customers have many distractions, it can be difficult to keep their attention. More and more these days, we are seeing business owners start to use video campaigns […]

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Five Common Pitfalls of Promoting Your Business On Twitter (and how to avoid them!)

Jen Drumm   •   November 15, 2016   •   0 Comment

Social platforms are just a door from the brand to the client when it comes to business. Many companies make the faulty assumption that once you create a professional profile, all your other social strategies will follow. However, these platforms are not favoring any party, and all the success must be the responsibility of the […]

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5 Tips for Building a Social Content Calendar

Jen Drumm   •   November 07, 2016   •   0 Comment

    Efficiency is key when producing social content for your business. With 78% of U.S. Americans having a social media profile in 2016 (and this number growing), your brand identity is reliant on the platforms you post on. What you post on Facebook, Instagram, Twitter etc… is a representation of what your company is […]

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A Helpful Holiday Promotion Checklist from the Binkd Team

Jen Drumm   •   November 01, 2016   •   0 Comment

Getting ready for (and making the most of) the Holiday season can be a daunting task for any brand. There’s so much ‘noise’ out there when it comes to Holiday messaging, and figuring out a way to stand out from the clutter can be overwhelming. The good news is, one of the easiest and most […]

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How To: Use Facebook Live to Shape Your Brand

Jen Drumm   •   October 27, 2016   •   0 Comment

  Facebook is always seeking to be on the forefront of social media outlets, often with great success. One of their more recent efforts to expand their means of communication is Facebook Live. It allows anyone to use Facebook to instantly stream live video to others, so they can share some of the more noteworthy […]

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Our Latest and Greatest Guide to Facebook Contests & Sweepstakes

Jen Drumm   •   October 24, 2016   •   0 Comment

Facebook promotions are a great way to grow your fan base and engage them in the conversation of your brand. With millions of people logging in each and every day, a Facebook contest or sweepstakes is a great way to capture people’s attention and get them to engage with your brand page on a repeated basis. And the great […]

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The Complete Social Guide to Millennial Marketing

Jen Drumm   •   October 18, 2016   •   0 Comment

  It’s worth your time to develop a strategy for winning the business of millennials (18 to 34-year-olds) because they bring big bucks to the table — an estimated $200 billion annually. Catch their attention, win their trust, and your business stands to gain — big time. The added value of finding ways to appeal […]

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